About Us


The Story of Sober Cards

My name is Chris, and I am a grateful alcoholic. I’ve been in recovery from drugs and alcohol for 8 years.

I went to rehab on March 15, 2010. I didn’t go kicking and screaming, either; rather, I went emotional, anxious and scared of what my life would look like sober.

As my brain started to clear, I realized I was starving for two things: wisdom and some good, clean fun. The inspirational slogans that everyone kept using captivated me.

“Idle hands are the devil’s playground,” is what my counselor kept telling me. I played a lot of cards in treatment, and I used to analyze that quote — daydream about it — over hands of spades and solitaire. What did that look like, and how was I going to keep busy when I left this place? It was imperative I get a plan for life after treatment.

With a newfound respect for sobriety and a newly clean brain, I wanted more slogans. I attended AA meetings, where they were hanging all over the walls. I was hooked. I loved learning these sober slogans and applying them to the emotional roller coaster that was my life in early sobriety. They helped me get through my days, sober. I was taking it “one day at at time.”


Here we are, 10 years later

I have not had a drink or a drug since I stepped into treatment that day. I thank God every day for giving me a new shot at life.

These Sobriety Cards are inspired by my experience while in treatment. They are a collection of my favorite inspirational sober slogans, and they still help me stay sober today. I am grateful for them, for you, and for my life in sobriety!


Recovery apparel & sobriety gifts

Sober Cards took off, and we started filling orders across the country — from meeting halls and central offices to treatment centers, Amazon and even Hazelden.org. Amazing.

Next we rolled out a clothing and merchandise line. All of our stuff makes for great sobriety gifts. Our sober shirts and gear are intended to be worn proudly while having fun in sobriety. We are not a glum lot!

Thank you for visiting Sober City USA. Poke around our online shop, read some recovery stories on our blog and maybe submit one of your own. And thank you, from the bottom of my heart, for my life.